Acquiring reliable market intelligence and determining your ideal partner profile are key factors in the success of your international market expansion.
We can help you devise an entry strategy that will give you the best chances of success in your chosen market.
Five-step process for identifying the most appropriate foreign markets.
1. Collect
Our specialists have access to an in-house research and economic analysis centre where they can gather market and industry data, research economic trends, and find unique reports offering insightful knowledge for entrepreneurs.
- Carry out in-depth client interviews and questionnaires.
- Conduct industry and market research.
2. Build
Develop an initial pool of markets and a set of screening criteria based on responses to the questionnaire and interviews.
3. Screen
Carry out research and analysis on general industry and market factors (including the company’s capacity), such as:
- import volume
- domestic consumption
- competition
- import value, tariffs and regulations
- consumer preferences
- other specific industry factors
4. Prioritize
Prioritize top foreign markets based on market opportunity and risk factors.
5. Recommend
Present a report containing detailed research results and our recommendation of the most appropriate markets for your business.
Today's marketplace demands an increasingly accelerated pace of development to keep up with the competition. Firms must now rely on their organizations and processes to access specialized talent and expertise in multiple locations and on a global basis simultaneously. The key to juggle these demands is the ability to access manufacturing, supply chain, technology and business process resources seamlessly on a global basis to decrease cost and improve delivery capabilities.
WORLD WIDE BUSINESS HOUSE implements methodology and approach to efficiently transfer this type of work to an offshore development location or to temporarily transition global resources to the client site for project work.
Through our Delivery solution, we combine global capabilities and industry experience with a strong alliance portfolio.
Selecting the right market may be the most important decision you’ll have to make as part of your foreign expansion plans. That’s why it makes sense to use a structured, systematic approach based on careful analysis and market research.
Using the right mix of knowledge gathering and market research, we can identify the markets that offer the most favourable conditions in which to grow your business.
Our International Market Selection service will help you:
- Identify the most promising markets for expansion
- Assess the potential and risks of each market
- Reduce the risks of venturing into the wrong market
- Get market-neutral advice and guidance from our expansion specialists
A three-step program adapted to your needs and objectives
Acquiring reliable market intelligence and determining your ideal partner profile are key factors in the success of your international market expansion. We can help you devise an entry strategy that will give you the best chances of success in your chosen market.
Our International Growth Strategy service will help you:
- gain a good understanding of key market entry criteria and competitors
- determine your ideal partner profile
- get a comprehensive strategic plan
- get the support and guidance you need to ensure a successful market entry
Enter markets with confidence with a strategic plan
We will develop a comprehensive strategic plan to help you export or make direct investments abroad in order to support your company’s competitiveness on an international scale.
Our professional plan will include:
- international commercial objectives
- market research
- a competitive analysis
- a risk assessment
- a market entry strategy
- an action plan covering the operational and financial aspects of entering the market
